Illawarra Toyota Albion Park,
Illawarra Toyota Wollongong, New & Used Car Dealership, Service & Parts Centre

Group Digital Marketing

As Group Digital Marketing Manager at Tony White Group and Albion Park Motor Group, I created content including photography, video, audio, and copywriting across their dealership network (8 companies), including events, staff portraits, and dealership interiors and exteriors.

Presented monthly marketing updates to the owner, GM and executive team, and all sales staff from all dealerships and companies.

Managed and scheduled content across 25 social media platforms, 12 Google Business pages, brand content using several different brand asset management systems, and 8 websites, including working with the national Marketing teams from head office on ad management and content distribution.

Trained staff in content creation, file management, and basic editing so they could keep producing on-brand marketing assets in-house.

This gallery shows a small selection from that work, with more appearing in Tony White Group’s social media posts and reels from June–November 2022.

Staff Training

Staff Freelance Trainer for Tony White Group for Group Digital Marketing Manager role.

Training

  • Adobe Creative Cloud

  • Canva

  • PLANN Social Media Scheduling

  • Facebook & Instagram Meta Business & Ad Accounts Management

  • Australian advertising compliance and standards

  • File organisation and management

  • Photography, videography and camera equipment

  • Managing social media accounts on desktop and smart devices

Stakeholders

  • Illawarra Toyota Albion Park

  • Illawarra Toyota Wollongong

  • Illawarra Hino

  • Fuso Illawarra

  • Illawarra Hino & Fuso Service Centre

  • Albion Park Mitsubishi

  • Shellharbour GWM Haval

  • Illawarra 4X4 OffRoad Centre

  • Wilsons Holden Service Centre

Illawarra 4X4 OffRoad Centre
Ironman 4x4 Superstore & Workshop

Shellharbour GWM Haval
New Car Dealership

Illawarra Hino, Fuso Illawarra
New & Used Truck Sales
Truck Service & Parts Centre

Albion Park Mitsubishi
New & Used Car Dealership

Social Media Content Creation, Photography, Copywriting, Video editing

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